Getting Your Inbound Strategy Ready For the Holiday Season

  • Author: admin
  • Posted on: November 28, 2013
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  Now that we’ve made it through Thanksgiving, you know what’s coming next … holiday shopping season. No matter what your business is, the holiday season is just about the most important and lucrative time of year for sales. Are… Read More

Is a Marketing Automation Strategy Right For You?

  • Author: admin
  • Posted on: November 19, 2013
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  The two major keys to inbound marketing are creating high quality, targeted content and engaging potential customers on a personal level. This is a very involved and often rather delicate process. And like all involved and delicate processes, there’s… Read More

How To Benefit From Google’s New Hummingbird Update

  • Author: admin
  • Posted on: November 8, 2013
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  Google’s new algorithm update came out in September 2013. The update, which has been dubbed “Hummingbird” and affects up to 90 percent of all its searches, is setting the inbound marketing world a-flutter (pun intended). But before you… Read More

B2B vs. B2C – Inbound Marketing Approaches

  • Author: admin
  • Posted on: October 24, 2013
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There’s a lot of content out there geared toward marketers. How to increase your web traffic, how to increase your sales, etc. If you look at it, you’ll notice that some of… Read More

Setting Long-Term Goals For Inbound Marketing

  • Author: admin
  • Posted on: September 30, 2013
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What’s your ultimate goal when implementing an inbound marketing strategy for your brand? Driving more people to your website? Generating leads? No. These are important factors in your campaign, but they’re still… Read More

How Long Does It Take To Get Results with Inbound Marketing?

  • Author: admin
  • Posted on: September 18, 2013
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  Because we talk about inbound marketing a lot, we also get a fair number of questions about it. Some businesses want to know about the process: What should they do and when should they do it. Some want to know what kind of measurable results they can expect.  Some want to know what it costs. Some businesses want to know what skill sets they need in order to do a good job at inbound marketing. But one of the most frequently asked questions is: How long does it take to get results? Read More