Sometimes businesses put a new “skin” on something in an attempt to make what they’re doing look new. Have you ever bought something “new and improved” only to find out that the… Read More

Homebuilding and remodeling is big news at the moment. With the struggling economy and the slump in the real estate market more owners are choosing to remodel rather than move. The increase… Read More

Of course, there’s the other side of the social media coin. What if someone makes a negative comment about your business?  We’ve all heard the wonderful advice that… Read More

The results are in: inbound marketing produces drastically superior cost-per-lead ratios than traditional marketing strategies like tradeshows and mailing lists. And this shouldn’t surprise anyone. After all,… Read More

At first glance, the chart on the left might leave many of you with horrifying flashbacks.  But fear not because there may be a new glimmer of hope.  According to HousingEconomics.com, home… Read More

With social media websites becoming more popular every day, the ways businesses market their products or services are changing. Social media websites make it possible for… Read More

  Our digital age provides more advertising opportunities than ever before, yet direct marketing remains one of the most effective advertising tools available. With so many direct marketing opportunities available—from text messaging promotions to… Read More

1.  The SEO Company Suggests Specific Keyword Densities:  They tell you that your blogs and other content should be written with the sole purpose of embedding… Read More

Internet marketing has given small/local builders leverage to compete with larger, national and regional builders and remodelers.  The problem is that so many builders are doing it wrong. Read More

Video grabs people’s attention quicker and easier than text or even photos. So why not make a video to market your building or remodeling business?… Read More