The Best Kind of Marketing Ever

  • Author: admin
  • Posted on: September 20, 2011
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Ask any businessperson, of any age, from any industry what the best kind of marketing in the world is, and they’ll tell you—without hesitation: “Word of Mouth.” Forget about branding. Don’t even… Read More

Marketing Today: Why We Blog

  • Author: admin
  • Posted on: September 8, 2011
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If you read about marketing today or go to a marketing seminar or webinar, you’re almost guaranteed to come across information about blogging. Every decent social media and/or marketing… Read More

Marketing Trends: Revisiting the Need for Speed

  • Author: admin
  • Posted on: September 1, 2011
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CNN recently reported on a trend to slow down communication. That may seem counter-intuitive in today’s “get-it-there-faster” environment. And yet, Snail Mail My Email, A volunteer-based project out of San Francisco has… Read More

Marketing Lessons from the Princess Bride

  • Author: admin
  • Posted on: August 30, 2011
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Guest Post, Mike Smith In The Princess Bride (one of my all-time favorite movies) Inigo Montoya utters one of my favorite lines of all time. After his evil boss, Vizzini, repeatedly cries… Read More

Direct Mail Marketing: Back to the Future?

  • Author: admin
  • Posted on: August 25, 2011
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If you wait long enough, things tend to cycle around. And while I hope that white belts, white shoes and polyester suits for men never make a comeback, there are some things… Read More

Stop Drowning Yourself—and Others—in Email!

  • Author: admin
  • Posted on: August 23, 2011
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Email overload is choking businesses everywhere. It’s one of the top complaints from people at every level of every company. Businesses lose countless hours every day to dealing with unwanted, unnecessary email. Read More