Going Mobile Shouldn’t Drive Your Customers Crazy

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There’s more to creating content for mobile devices than simply putting your website content on a mobile phone or tablet platform. It’s a whole different ballgame.  It’s not unlike what happened when… Read More

Creating Marketing That People Love

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If you’re at a party and someone asks you what you do for a living, what reaction do you get if you tell them you’re in marketing?  Do they quickly notice that… Read More

6 Builder Tips for Improving Blog Conversion

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Traffic and leads are important for all builder blogs, but it is also important to understand how conversion rate effects these factors.  When you improve your conversion rate, you are more likely… Read More

How Much Do You Need to Know About SEO?

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For a lot of businesses, search engine optimization (SEO) lies somewhere between rolling the dice and voodoo. They’re never sure if it worked and they sure don’t know how it works!  Some… Read More

Social Media: Lessons From the Campaign Trail

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As this year’s Presidential election draws nearer, many Americans are wondering just what they’ve learned from all the months of political ads, robo-calls, mailings, and print ads. What we’ve learned about marketing,… Read More

How Builders Can Use Data to Convert More Leads

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If you’re consistently generating leads for your building company and are ready to stop inbound marketing, think again!  Instead of getting ready to quit, you’re actually getting ready… Read More